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Kim Clark Explains Five Benefits to Having an Open House

Spring will be here in a matter of weeks; this is the busiest time of year for the real estate market. Prepare your house an open house because it is hugely beneficial.

With spring around the corner, now is the time a lot of homeowners begin to think about putting their houses on the market. If you’re considering making a move this spring, it’s time to prepare your home for sale. This means examining your finances, hiring a real estate agent, beginning to de-clutter and clean your home and all of its contents, and repairing and replacing anything that needs work.

It also means thinking about the advantages of holding an open house.

Much has been written about both the benefits and drawbacks of open houses, but there is a lot to be said for showing your home in this way. Here are just five reasons that an open house might result in a sale:

 

  • It gets eyes on your home. Open houses bring in potential buyers who would otherwise be too casual, lazy, or unmotivated to book a showing. And they draw in visitors in more ways than a simple listing will. Your friends and family can mention the event to anyone they know who might be interested in taking a look at your home. Neighbors who drop by might just be angling to have someone they know move into your neighborhood. Add in advertising and signage, and you’re going to catch the eye of both casual and serious prospective buyers.

 

  • You can set the scene – your way. When prospective homebuyers stop by your home for a traditional showing, they often do it with little notice, which is why it can be stressful keeping your home “show ready” for the entire duration that it is on the market. It can be very consuming to keep wastebaskets emptied and floors free of clutter, ensure that the laundry doesn’t pile up, and make certain that floors are routinely swept and vacuumed. With an open house, you’ll be able to prepare for an event that has the potential to bring in many prospective buyers with one fell swoop. It’s much easier to do some deep cleaning that will leave your home spotless if you know exactly when people will be visiting. And you’re also able to sweeten the deal by baking cookies and setting them out or filling vases with fresh flowers and cuttings.

 

  • You could lock in that interested buyer. There’s likely a limit to the number of times even the most interested buyer is willing to ask for a private showing. If your house has already caught the eye of a potential buyer, he or she might be more willing to come back for a second look in a less formal setting. An open house gives that buyer the opportunity to bring friends or family along for their opinions. And as a bonus, walking through an open house provides a visitor with plenty of time to look around without feeling rushed – during the hours that you choose. 


  • Buyers can compare and contrast. Any given weekend usually sees several open houses in a particular location. Buyers interested in purchasing a home in your area will be able to “comparison shop” by attending several open houses – giving you the opportunity to make your home stand out from the crowd.

 

  • You choose the timing. Some weekends see a lot of open houses, while some see very few. This year, Sunday, April 21st is Nationwide Open House. Make sure that your listing is one of them!

 

If you are looking for a lot of bang for your buck, holding an open house has the potential to put your home on the real estate map. By working strategically with your real estate agent to schedule and organize a successful open house, you may just get a jump start on that sale.

This post is contributed by a community member. The views expressed in this blog are those of the author and do not necessarily reflect those of Patch Media Corporation. Everyone is welcome to submit a post to Patch. If you'd like to post a blog, go here to get started.

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