Richard Endlar Insurance Agency Brings Distractology 101™ Tour to Westwood to Educate Teen Drivers on Dangers of Distracted Driving

Richard Endlar Insurance Agency is proud to bring the state-of-the-art Distractology 101 tour to Westwood during the week of March 24-28. Distractology 101 is an interactive program developed by the Arbella Insurance Foundation to teach new drivers the dangers of distracted driving. The campaign features a 36-foot-long, neon-yellow mobile classroom outfitted with high-tech driving simulators designed to give new drivers the chance to experience the perils of distracted driving, including texting while driving.

According to a 2014 report from the Centers for Disease Control, an estimated 9 people die and 1,060 are hurt each day as a result of distracted driving. The National Highway Traffic Safety Administration estimates that approximately 660,000 drivers are using cell phones or manipulating electronic devices while driving at any given daylight moment across America. Sending or receiving a text takes a driver's eyes off the road for an average of 4.6 seconds, the equivalent of driving the length of an entire football field at 55 mph, blind.

“Distracted driving is an epidemic that continues to worsen despite the public’s general awareness of its dangers,” said John Donohue, chairman, president and CEO of the Arbella Insurance Group, and chairman and president of the Arbella Insurance Foundation. “Distractology is an effective teaching tool because young drivers actually experience the feeling of a distracted driving crash scenario. They feel the shock of an unanticipated road hazard and the distress of a crash, but from the safety of the simulator. The simulation has a more lasting impact than reading about or watching a crash secondhand.”

To date nearly 5,500 new drivers, meaning those that have been licensed less than three years or have a learner’s permit have completed the Distractology 101 training. In 2012, 97% percent of students surveyed said the experience was effective or extremely effective and 82% said they would recommend the experience to a friend. 

“Since 2010, Distractology 101 has been teaching our communities’ young drivers to stay safe behind the wheel,” said Howard Savitt of Richard Endlar Insurance Agency. “Just like the anti-drunk driving campaign of the ’80s and ‘90s, we hope that campaigns such as this one will make texting while driving as taboo and drinking and driving is today. We at Richard Endlar Insurance Agency are proud to host the Distractology tour for our teens in Weswood.”

The Distractology driving simulator, based on Arbella-funded research conducted with the University of Massachusetts at Amherst (UMass), will travel to various communities in Massachusetts, Connecticut and Rhode Island during 2014, offering 45 minutes of simulated distracted driving to each participant.

During the driving simulator training — Distractology 101: A Crash Course on Distracted Driving — teens and other new drivers face a number of scenarios based on real-world examples, educating participants on how to anticipate hidden hazards, react to the road and avoid accidents. Participants also complete the online portion of the curriculum at www.DistractU.com and make a safe-driving pledge in order to complete the training.

To sign up for the free Distractology 101 training, contact Kathi Ferragamo of Richard Endlar Insurance Agency at (781) 455-6664.

About the Arbella Insurance Group and the Arbella Insurance Foundation

Established in 1988, the Arbella Insurance Group (www.arbella.com) is a company with more than $600M in revenue with approximately $1B in assets, headquartered in Quincy, Massachusetts. Arbella is a customer-focused regional property and casualty insurance company, providing personal and business insurance in Massachusetts and Connecticut, and business insurance in Rhode Island and New Hampshire. Arbella Insurance Group founded the Arbella Insurance Foundation in 2004. The mission of Arbella’s Foundation is to engage in activities and to support not-for-profit organizations that have a significant positive impact on the people and communities served by Arbella.

About Richard Endlar Insurance Agency

Since issuing our first fire insurance policy in 1975, Richard Endlar Insurance has grown from a small local insurance agency to one of Massachusetts largest regional insurance agencies. We are licensed to sell insurance throughout the United States and currently insure over 3500 individuals and families as well as 4000 businesses. Proving to each client that we pride ourselves in believing that quality and honesty shall be the benchmarks of our success and that our level of service shall determine client satisfaction, we are a business built on Service and Integrity.